What is your approach to measuring the return on investment (ROI) of marketing campaigns and initiat
Gabriel Phillips
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![Justin Macorin](https://ph-avatars.imgix.net/5655787/original.jpeg?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=36&h=36&fit=crop)
Justin Macorin@macorin
Variable 1:How much money did you spend on marketing?
Variable 2:How much money did you make?
ROI = Variable 2/Variable 1
Some marketing strategy can take a long time to see ROI so sometimes you need to be patient and get a good timeline for calculating this...
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