What is the most significant learning from the failed product launch?

Identify users who are ready to pay before developing your product.

How do you define a Failure or Success first? I launched Glibzter Immersive - English Vocabulary Builder on 19th December (a Thursday) competing with 183 products and ending up unfeatured at a credible #24. 61 landing page visitors, 2 converted users. All this with a hunter who backstabbed us by not showing up! The learning: Unless you have a hunter of repute or users/ partners who are willing to go the distance to create PH accounts and upvote, it is injudicious to launch a product on Tuesday, Wednesday or Thursday.

Definitely talk to potential customers and really understand their needs and willingness to pay before investing heavily in product development. Get those initial pre-orders or letters of intent if you can. Saves a ton of time and money vs. building something no one actually wants to buy.

I learned that testing the product with real customers before launch is so important. Without it, we failed.

I didn’t plan enough for marketing, and no one even knew about the product. That was a big mistake.

Skipping proper research was my biggest lesson. I should’ve understood what people needed first.