What distinct challenges do service-based companies face compared to product-based companies?
Neha
15 replies
And how do these challenges influence their approaches to customer engagement and value creation?
Replies
Vaibhav Nigam@vaibhav_nigam
Requestly
Running service-based companies is all about handling people and deadlines. Things will always be delayed, and clients will always put pressure. The stress is intense and sometimes isn't that enjoyable.
But again, the pro side to a service based company is the instant revenue and the profit compared to a long-term play with a product based company.
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Lottielab
Launching soon!
Scaling a service-based company looks completely different to scaling a product-based one, the latter being orders of magnitude more scalable.
I'd argue that it's probably easier to reach an initial level of profitability with service-based businesses but much harder to scale them efficiently as they're usually time-intensive.
Economies of scale are likely to be easier to leverage with a product-based one.
Rapid Scrapper
As it is completely dependent on clients project they have to face multiple challenge. They have to worry when the client project will suddenly end. Even employees working there have stability issues.
Both companies have their own challenges.
@stephen_maden agree both companies have their own challenges , but it's how they navigate and tackle these obstacles that truly sets them apart.
Service-based companies often have to deal with scalability issues and continuous customer engagement, which can be a real pain.
@jayphelpsme valid point, Jay. Service-focused companies often face the struggle of expanding their operations while consistently keeping customers engaged and satisfied.
one of the challenge is employee turnover and manage skilled people pool. related point is manage know how in projects(of client). also, scaling is another challenge because your main asset is "Human".
NotesNudge
service vs. product, a timeless dance. service-based entities grapple with intangibility, an art that's felt, not held. their success? built on trust, relationships, and repeated excellence. while products get to iterate after launches, services often have just one shot per client engagement.
on customer engagement: services thrive on personal touch, deep listening. every interaction? an opportunity to refine, to elevate. products? they lean on feedback loops, refining versions based on user insights.
value creation differs too. products scale with each additional unit sold, yet services face the challenge of scaling expertise and quality.
both beautiful in their challenges, unique in their stories. it's less about comparing, more about understanding their core. the dance of creating value, irrespective of the canvas.
Scale might be an issue in service based companies as cost of Human Resource will increase a lot as they try to scale.
Hi Neha, great question and exactly what I'm trying to achieve with my Freelance business. As a Freelancer, your only leverage to scale is to increase your hourly rate and to bring in other Freelancers to work alongside with you (which you then charge to your clients). The leverage in Services is similar, you scale with people, that's your main leverage, unless you create a product which is a service (best example: Software as a Service, like Gmail). And that's where you have the most leverage: A product that acts as a service, because the marginal costs of fullfilment is relatively low (you offer an instance of your service), and you can charge monthly.
If you have a service such as painting a house, you don't have this lever, you can only scale with people - or with tools that improve your productivity (robots...)
Starting a product-based company when you're a complete newbie in business is a big risk. You still don't know about marketing, hiring, funneling, and working with a team.
I believe a successful entrepreneurial journey looks like this:
1/Freelancing to gain some experience and understand the field you're trying to enter.
2/Starting a service-based agency to understand how to run a team and deal with leadership, as it's not simple at all.
3/Launching a product-based company, and I personally prefer starting a SaaS business model. I can say SaaS is the best business model out there, as you get unlimited access to the product and can sell it as much as you can. but, it doesn't work well for newbies in business because you have to invest in design and development, and you lack skills in leadership, marketing, and hiring people.
You can start a service-based business with no money in your pocket, but to start a SaaS, you should have something significant, especially if you lack coding skills.
@ahmed_yassin2 Thankyou Ahmed for your response on this question, Its really very Impressive answer and I am completely agree with you Thoughts.
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