What can you do when your FB Ads are not performing?

Question

Are you running FB Ads to acquire new customers? Your opinion might be helpful.

Here is what I suggest:
1. Work on Ad Creatives & Copy
2. Test Multiple Ads
3. Make sure Offer is relevant & interesting enough for ideal prospects to take action
4. Keep Audience Broad
5. Don't touch the campaign for few days once published

basically there are so many factors that need to work together to make a campaign successful.

What is your suggestion?

Gianluca Cinellu · Accepted Answer

@liu_tim @digitalakanksha I'm also confused, I get it PH is Product Hunt but GG and TT mistify me

Karl Singleton · Answer

good, Thanks for sharing.

Answer

1. **Audience Refinement**: I should narrow down my target audience for better relevance.
2. **Ad Creatives**: I need to test and optimize my ad visuals and copy.
3. **Ad Placement**: I should experiment with different ad placements.
4. **Budget and Bidding**: I need to adjust my budget and bidding strategy.
5. **Landing Page Optimization**: I must ensure my landing page aligns with my ad message.
6. **Ad Schedule Testing**: I should try different days and times for my ad delivery.
7. **Ad Format Experimentation**: I need to test various ad formats to see what resonates.
8. **Analytics Review**: I should analyze my data to identify underperforming elements and make data-driven adjustments.

Akanksha · Answer

@liu_tim thanks for sharing this. Can you share what is PH GG and TT please?

Liu Tim · Answer

@digitalakanksha product hut, google ads,  tiktok

Liu Tim · Answer

If FB not work, maybe you product dont fit it ,change FB to PH GG,TT etc...

Gianluca Cinellu · Answer

What I'm coming to understand is that these channels seem to work better once you have consolidated both your funnel and your product, all questions that are usually answered by asking the clients for feedbacks.

Igor Lysenko · Answer

I would add to make several advertisements to change them, and thus different variations of advertising will have a good effect on potential clients.

Answer

"When FB Ads underperform, reassess targeting, ad creatives, and messaging to refine your strategy. Experiment with different audience segments or ad formats to optimize performance and reach your goals."

What can you do when your FB Ads are not performing?

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