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  2. What are your main KPIs, and how do you track them?

What are your main KPIs, and how do you track them?

Naime Yel
4 replies
KPIs, or Key Performance Indicators, are metrics used to measure the success of an organization, project, or individual. While setting goals is a topic in itself, monitoring them is equally important, if not more so. What do you think?

Replies

VIVA
VIVA
Our main KPIs revolve around customer satisfaction and product engagement, which we track through NPS scores and active daily users respectively. By leveraging tools like Google Analytics for user behavior and conducting regular customer surveys, we ensure our metrics are both insightful and actionable.
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Naime Yel
Commented
@zijian Thanks for sharing your main KPIs and tracking methods. It's interesting to see your focus on customer satisfaction and product engagement through NPS scores and active daily users. Could you explain how you use these metrics to drive actionable insights and improve performance?
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Otis Wu
Motiff
Motiff
Our main KPIs are user engagement, measured by active daily/weekly users, and customer acquisition cost (CAC) versus lifetime value (LTV) ratio. We track these through a combination of analytics tools like Google Analytics for user engagement and internal financial analysis for CAC/LTV.
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Naime Yel
Commented
@otis_wu How do you determine the optimal level of user engagement for your platform, and what actions do you take based on those insights?
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