What are your biggest tips to have a successful PH launch? :)

• Three to four weeks in advance, send an email to your list explaining the value Product Hunt will have for your launch. Help recipients understand how important it is to you. Ask them to create an account and engage with PH. Only a small percentage of the people on your list will. That’s normal. But those who do will become invested in your launch and success. • Schedule a follow-up email to trigger three days after your first. Ask recipients to spend two minutes upvoting and commenting on a few products on PH. While this is a big ask, it can have a significant impact on launch day. The Product Hunt algorithm favors votes from “warmed up” accounts. • Prepare an email for launch day. Ask your list for feedback—not upvotes. If discovered by Product Hunt, requests for upvotes can result in a demotion of your product. Schedule the email to go out in batches throughout the day. To fight post decay and sustain velocity, you want to spread out your engagement over the course of the day. • Another suggestion: Add an engaging video or animated GIF to your media gallery. The recommended size for gallery images is 635x380. Make sure the first asset in your gallery is your best—Product Hunt will use it in your post as the meta image for social sharing.