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What are the pre-launch strategies for your Product Hunt launch?

Noel Rajakumar
2 replies
Here's a list of strategies that I've planned for the pre-launch : 1. Engage in discussions 2. Join relevant communities on Facebook 3. Create a coming soon page where users can sign up to get notified about the launch 4. Prepare social media posts Let me know if there's anything else that we could add for the pre-launch strategy or if there's anything we could do post-launch that could make a difference :)

Replies

Abhishek Iyer
Descope
This is a good list! I would add - Promote the upcoming launch on existing communities you are a part of with the teaser link - Connect with other makers that are launching products soon for any tips and support - Prepare FAQs for the internal team to make replying to comments on launch day more efficient
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Noel Rajakumar
@abhishekiyer52 Thank you for sharing :) Loved the third point, I guess it's equally important to respond to users as soon as possible to facilitate a smooth user experience! Also, getting feedback from your network is key for improving your product in the long run. You never know the amount of relevant suggestions you might get from makers, founders, marketers, developers etc to make your product better. A coming soon page might help in that case right?
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