What are some advice on launching a product for a solopreneur?

Question

A solopreneur is a lone entrepreneur who is going to carry out end to end product thinking and execution.

Leena Chitnis · Accepted Answer

Patience. 99% of the time your product will fail and you'll have to pivot several times. Or it will be successful but only after a long time. Virality is extremely rare, and unfortunately, many VCs now require it, but screw 'em, you can build your growth and revenue organically on your own. You just have to have the guts to see it through. It's a long and nauseating ride, with many valleys and few peaks. That's why most people bail. But those who persist get the prize, even if they don't have a great product.

Hitesh Suthar · Answer

@chitterz that's a great advice. thank you. I wish you a fortune!

Leena Chitnis · Answer

@hiteshsuthar Thank you and same to you!

Leena Chitnis · Answer

@boudewijn_bos It doesn't matter. Do benefits outweigh cost? At the point where they become equal is when you have a moral dilemma. Then, it becomes about whether or not you want to give up on your dream.

Hitesh Suthar · Answer

@igor_den that's a good insight and a good advice to avoid such pitfall....I will keep this in mind. Thank you. I wish you great success in the upcoming launches.

Igor Den · Answer

Hi! ⚡Insights and Takeaways from Our Launch (https://www.producthunt.com/post... We had over 1500 site visitors. In hindsight, I wish I had implemented pixels for FB and other ad networks to build an audience. Instead of providing a direct link to our launch everywhere, it might have been more strategic to use redirect links. This would allow us to track individual click rates, crucial for assessing influencer impact. If you're launching an MVP like we did, ensure you have a pre-established client communication process. We slipped up by not having an automatic email response for new inquiries; initially, we did this manually, which led to delays in initial communication. Lastly, promptly and transparently address comments on ProductHunt. Of the clients who had reservations about our product, two-thirds became interested after my comprehensive responses. Such feedback is invaluable for refining both the product and the landing page.

Boudewijn Bos · Answer

@chitterz yeah that makes sense - I am trying to find the right KPI - if it’s not a monetary one - should it be a business one - if yes, which one?

Boudewijn Bos · Answer

@hiteshsuthar I always liked a good 80/20 😇

Boudewijn Bos · Answer

@hiteshsuthar truest grateful for the feedback and the time you’re taking for this! Thank you sir 🚀

Hitesh Suthar · Answer

@boudewijn_bos If I were to do it personally, I would do with 80/20 rule, either 80% invest for the workforce and 20% efforts from your side. and vice versa.

Leena Chitnis · Answer

@hiteshsuthar @boudewijn_bos That's a question that's individual to every person. When it stops making sense to spend a cent more, then quit.

Hitesh Suthar · Answer

@boudewijn_bos and in fact, if you are planning for a VC round then it should come from you and your circle first and then start liquidating as you expand.

Leena Chitnis · Answer

@boudewijn_bos For me it's simple, if costs consistently outweigh sales, you either have to ride the storm or pivot.

Boudewijn Bos · Answer

@chitterz @hiteshsuthar love this! I was wondering though regarding the f VC - how much personal money do you believe should be invested into a SaaS/software/IT (no hardware) startup before you should consider calling it quits and move on?

What are some advice on launching a product for a solopreneur?

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