Welcome Email for New Users - Best Practices

2yr ago

5 replies

Hello 👋 , I'm currently setting some automations on my app to send a welcome email to new users. I've read this is a great opportunity to engage and remind users about the app's features. Any tips or best practices you can share from your experience? Thanks!

Replies

Rich Watson @richw

What will you be using to send the emails?

Jul 17, 2022

Gaurav Goyal @gauravgoyal_gg

- Share a series of onboarding emails. We send 7-8 emails for onboarding. - If you can trigger some emails basis user actions, that will be even more engaging.

Jul 18, 2022

Qudsia Ali @qudsia_ali

Launching soon!

You will want to keep a few things in mind when writing your welcome email for new users. 1) Personalize the message and target it specifically to your audience. 2) Include a link to your website or landing page where users can learn more about your offer. 3) Ensure the email is clear and easy to understand without clutter or ads. 4) Be polite and professional throughout the process - this is someone's first impression of your business!

Jul 18, 2022

flo merian @fmerian

@emileond Hi Emilio! If you're looking for inspiration for your welcome email sequence, below are some examples from B2B SaaS companies:

Buffer
Range — including 9 steps!
Slite — This sequence is very different from others. It starts with an email that welcomes you AND invites you to forward it to your coworkers. I find it interesting: people are more familiar to forward an email than sending an invite from an unknown app.

Hope it helps 🙂

Jul 19, 2022