ways to grow organic traffic without link building

Great question. I have lots of experience with inbound marketing and building an inbound strategy. There is a large element of link-building that is usually involved with this kind of strategy though. So I would also like to know the other suggestions that individuals may have for this topic.

Create great content !

Good content is always the key. Create high-quality, original, and engaging content that provides value to your target audience.

There are several ways to grow organic traffic to your website without link building, including: 1. Creating high-quality, informative content that provides value to your audience and is optimized for search engines. 2. Optimizing your website's structure and technical aspects, such as loading speed, mobile responsiveness, and crawlability. 3. Utilizing social media to promote your content and engage with your audience. 4. Guest posting on relevant websites to establish yourself as an authority in your industry and drive traffic back to your website. 5. Participating in online communities, such as forums or social media groups, to build relationships and drive traffic to your website. 6. Conducting keyword research to target long-tail keywords with lower competition and higher search volume. 7. Using email marketing to promote your content and keep your audience engaged with your brand. 8. Creating visual content, such as infographics or videos, that can be shared on social media and other online platforms. 9. Providing outstanding customer service and encouraging satisfied customers to leave reviews and share their experiences with others.

If you're an e-Commerce site then suggestion would be to create more product listing pages. Google typically prefers plp's over pdp's. In fact, we analyzed over 30 large e-commerce sites organic traffic in GSC and 75% of their non-branded organic traffic is going to product listing pages while these pages (typically category pages or indexed filter search pages) only represent 20% of the pages on their website. So opening more PLP's where each plp is designed to answer a long tail keyword is the easy answer to capture more organic traffic.