TikTok - B2B SaaS success stories?

Ben Russell
4 replies
Has anyone had success with people discovering their product through TikTok when it's a genuine B2B product (not mass audience). Or any great examples?

Replies

Ghost Kitty
The LinkedIn Inbound Playbook
The LinkedIn Inbound Playbook
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Esraa Elghitany
TikTok is for personal branding more, the CEOs/ Founders Should take off their suits and speak with ppl, so yeah I see TikTok can work. Also, It can work for B2B as employee branding
Farjana A
Yes, I have seen some success stories of B2B products being discovered on TikTok. For example, They created short, engaging videos that demonstrated how their product could help businesses save time and money. As a result, they were able to increase brand awareness and generate a significant number of leads.