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  • The biggest mistake I see founders make using testimonials...

    Olly Meakings
    0 replies
    💩 They add a testimonial section to their website and then call it a day 🤯 When they should actually be using them _everywhere_ Some really good examples ⏬ Use them as your thank-you page. → When a user upgrades/signs up for your newsletter, redirect them to your wall of love to strengthen your relationship with them. Add them to your sign-up page. → Reduce the number of people who visit your sign-up page and bounce by adding social proof. Add them to your email signature: → Add a link to your wall of love or testimonials page in your email signature so customers you interact with on email can easily access them. Add them to your checkout page. → Increase the conversion rate of your checkout page by adding testimonials. Use them in your socials — in your stories — in ads — in youtube shorts + tiktoks + reels Want to see more examples? We're hosting a free webinar about using social proof for SaaS companies tomorrow! https://lu.ma/saasproof
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