Suggestions for a new B2B Lead Gen and Sales blog
Vishal Srivastava
12 replies
I am launching a new B2B lead generation and sales blog. What are some of the topics you will love me to cover?
Replies
Ruslan@ruslan77
NwiCode 2.0
The most relevant topic is the movement without code, I would suggest that you look towards the development of mobile applications and artificial intelligence for the B2B sector
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@pritam91 Even the CEO of GitHub agrees that the future is for development without code. This is when a business can save thousands of dollars on developing and automating its business processes, without contacting developers. For example, it can be creating websites, creating mobile applications, CRM, etc.
A clear overview of the market would be great (there are so many ways to do lead gen), as well as what's next and what the challenges are in this space.
@alex_walther Thanks! I will stick to technology products and services sales mostly.
I would love to learn about lead gen ideas that go beyond content marketing, digital ads, and everything else everyone else is doing. Looking to test some new tactics!
@jessica_zech Thank you! I will definitely include new ways of lead generation.
The biggest issue I've seen with outbound lead generation is estimating intent - reaching out to people when they're interested to maximize impact. If there are ways to improve on this, that would be interesting to read about!
@vishal_srivastava3 Mind sharing what products those are? I wonder if social media data could be used to measure interest but it'd be good to get sense of the problem and existing "solutions".
@vishal_srivastava3 @alex_walther Lusha and Bombora are two I have used and found somewhat useful. DiscoverOrg has it's own intelligence tool but I did not find it effective.