Seeking Advice: How Do Solo Indie Hackers Market Their SaaS Products, Especially with SEO?

Ahmer Saud
5 replies
I'm currently developing my own SaaS product and trying to navigate the challenging world of marketing. While I'm getting the hang of the development side, I'm realizing that marketing, and SEO in particular, could be a significant hurdle. I'm reaching out to all you solo indie hackers who have successfully marketed and optimized your SaaS offerings for search engines. Could you share some of the effective marketing strategies you've implemented including your approach to SEO? *How have you managed to reach your target audience? What role has SEO played in this? *Have you tried any unconventional SEO techniques that yielded positive results? *How important has SEO and content marketing been in your marketing strategy? *How do you balance your time between coding, marketing efforts, and SEO optimization? *Are there any tools, services, or resources you recommend for improving SEO and overall marketing? Your insights could be an immense help to many others in our community who are on a similar journey.

Replies

Johnson Damilare
One of the key factor i noticed help a new startup grow is an explainer video(SaaS explainer video) SaaS explainer video helps promote new and updated SaaS software Kindly check my behance portfolio to have a glance of it behance.net/maxitech
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Johnson Damilare
@ahmer_saud i can help you out if you don't mind. That is my area of expertise. check out my past works https://www.behance.net/maxitech
Marie-Philippe Leblanc
So for me, I learned GSC & Semrush. Got some people to review my website for SEO and watched a BUNCH of YouTube videos. Tried a bunch of different techniques and saw what worked best! I spend my morning developing marketing strategies and community and all that and in the evening while chilling on Netflix. Consistency is key
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Ahmer Saud
@mplebl I've been using Ahrefs for my SEO, but hearing about your experience with semrush, I'm considering giving it a try too. I know, SEO really is a slow and steady process. It's been challenging for me so far , but I'm hopeful for the progress. Thanks for the Input!
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