Seeking Advice: Best Tools and Strategies for Building a Waiting List?

Question

Hi Product Hunt community! I’m preparing to launch a product and want to create an engaging waiting list to build anticipation and gather early supporters. I’ve seen waiting lists work wonders for many launches here, and I’d love your insights on how to approach this effectively.

1. What tools do you recommend for creating a waiting list?
2. How can I encourage people to join the list?
3. How do you keep your audience engaged before the launch?

Dontell Levesque · Accepted Answer

A strategy I've found helpful is offering early-bird incentives.

Clara Simmons · Answer

Using KickoffLabs to build my waiting list

Alexa · Answer

1. Tools for creating a waiting list: I don't really have recommendation. Key is to confirm your CRM tool first. Almost all CRM tools have form feature. I prefer Hubspot.

2. Encouraging people to join the list:
Offer incentives! For example, give exclusive early - bird discounts to those who sign up. You could also provide sneak peeks of the product, like teaser images or short videos that show off its key features. Social media is a powerful tool. Run contests where joining the waiting list is a requirement for entry. Write engaging blog posts about the problem your product solves and include a clear call - to - action to join the waiting list at the end.

3. Keeping the audience engaged before the launch:
Regular communication is key. Send out monthly or bi - weekly newsletters with updates on the product's development progress. You can also ask for feedback from your waiting list members. This makes them feel involved and valued. Create a community, like a Discord server, where members can interact with each other and with you. Share behind - the - scenes content such as the design process or testing stories. This humanizes the product and keeps the excitement alive.

Seeking Advice: Best Tools and Strategies for Building a Waiting List?

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