Scaling a product from a small user base to a larger audience

Stella
2 replies
What are the main challenges faced when scaling a product from a small user base to a larger audience, and how can they be overcome?

Replies

Joe
Resource management and user acquisition! As a product scales, it very likely needs more human and financial resources as well as different channels to onboarding new users
Alessia
User Experience. With a larger audience, it becomes crucial to ensure a seamless and enjoyable user experience. Conducting user testing and gathering feedback can help identify pain points and areas for improvement. Iterative design and continuous user experience enhancements can help address these challenges.