🚀 PH Launch - Ranking from #22 #4 #9 to #1! How we did it? (AMA)

@dfeles I totally agree with your point of view. And good question! First and foremost, "what the product is and what problem it solves" is of utmost importance. Setting aside connections and promotions, we need to go back to the essence of product launches, which is about helping whom with what problem? In other words, what value does it bring to users? If you can deliver this information clearly in your tagline, it will grab everyone's attention. Good luck!

@mandeep_sharma To be honest, Product Hunt, as a platform for launching products, is quite excellent for startups. If you manage to reach the top 4, Product Hunt will bring you significant visibility and traffic. Most importantly, it can be a tipping point, with traffic continuing to surge on the second and third days after the launch, even expanding to the coming weeks, and your product’s reputation spreading within the tech community.

@franksondors technically you can launch three times in 12 months, right?

@franksondors Great question! During these 13 months, Trickle went through several significant pivots. We started as a traditional task management tool, then transitioned into an AI knowledge base, and today, we've become an AI tool to tackle screenshot chaos. When your product undergoes major changes, you can actually submit an application to the Product Hunt team. Don't be shy, the PH team is quite friendly, as long as you explain the situation clearly, they will approve it. @yurushao

I was told one could launch again only after 6 months

@franksondors It depends on the sufficiency of the reasons you provide in your request.

@omer_faruk_aydin Thanks for your kind words! Omer

@senthil99nathan Thank you, Senthilnathan. Your team is amazing, too!

@kayovin1 Definitely, this journey is filled with tricks.🙂

@relja_denic Good questions! 1&2. Connection is more important than promotion. 3. Preparing materials 1-2 weeks ahead is ideal, enabling a teaser to build anticipation. But if you have experience and connections, you can release anytime, like this time when we decided to do it just 1 day in advance. 4. A skilled Hunter can be very helpful. They can ensure all Followers receive notifications and, if willing, help share the product, which is even better. 5. you mean which number？

@relja_denic @victoria_wu how did you go about getting so many connections?

@relja_denic @rednevada These connections come from users, early adopters, the community, and social media.

@avnkailash Thank you for your kind words!

@jakeharr Thanks, Jake. And good luck!

@chitterz You can look for the most active community members on the streak board to be your hunter. They often have their social media info on their profiles. Reach out to them, tell them about your product, and see if they'd like to be your Hunter. You can even check out the top Hunters of PH who also have their personal websites on their profiles. And you can upload your product info there, and book a launch time.

@victoria_wu But they shamelessly charge a lot of money to hunt products. This should be against community guidelines but it's not

@victoria_wu Also, if I already am launching my own product, aren't I the hunter? I'm currently pre-launch...is it too late to get a hunter?

@victoria_wu Sorry last question, how do I find the top Hunters of PH? I think I know how to look up the longest streak people

@victoria_wu I just reached out to the #2 hunter, Kevin William David, thank you! Others charge to hunt your product and I think that's so messed up. When you get to a high position you've got to remember where you came from. Plus how can my launch be genuine if I paid for such help? I want someone who is truly going to evangelize my product bc they want to evangelize it.

@sabir_91 To be honest, the outcome of this launch has far exceeded our expectations. While it wasn't intentionally planned, I believe this result wouldn't have been possible without the early engagement that Trickle had with users in various communities like Reddit and Indie Hackers. If I were to do it again, I think I'd proactively engage in more communities to gather more feedback and refine Trickle further. Additionally, building connections on LinkedIn and Twitter also played a significant role. This is going to be something to stick with day by day.

@redge_gumapac Thanks! Redge

@andriyuh I believe that sincerity and perseverance are the most effective, it's about communicating with community members day by day, and building genuine connections, there are no shortcuts.

@cloodoworkspace Building users, experience, and connections with each launch. Trust me, every time will be better than the last. Good luck! 😊

@cloodoworkspace @victoria_wu that being said, should I just launch my first launch, or wait to build more community? I only have like 15 followers so far.

@victoria_wu @chitterz don worry much, after this launch you always can launch it again. It would be the best after 3 or 6 month and in the mean time you can grow community and share more!

@cloodoworkspace @chitterz No worries, just go ahead. We didn't have any followers when we first launched either. Launching helps you find people who genuinely like your product.

@pobidowski Thanks, Piotr😊

@louis_garnier Thanks, Louis

@developer_hitab Aha, this is the PH community, perhaps it would be better if you DM me on social media for this question.😊

@jeorge28 The first 4 hours are critical; aim to get as many upvotes as you can.

@rednevada Thanks, Matthew