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New to the SaaS Affiliate Marketing Landscape: Finding the Right Geos and Programs

Jay Desmoort
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Introduction: Hello, fellow marketers! I'm Jay, the Affiliate Director at Pixelfree Studio, with over 12 years of experience in the affiliate marketing world. While my journey has primarily been in other industries, today, I'm excited to dive into the dynamic realm of affiliate marketing within the SaaS industry. Finding the Best Affiliates: In the world of affiliate marketing, location matters. Geographical locations, or geos, play a significant role in determining the success of your affiliate program. While affiliate marketing can have a global reach, narrowing your focus to specific geos can often yield better results. When it comes to the SaaS industry, I imagine the landscape can be incredibly diverse. It's essential to research your target audience and understand where your product resonates the most. Regions like North America, Europe, and Asia have traditionally been rewarding grounds for SaaS in general although I don't want limit myself to these alone. Each SaaS product may have a unique appeal in different geos, since we are close to the official launch, we are about to discover this. Exploring Affiliate Programs: Now, let's talk about choosing the right affiliate program. This shouldn’t differ from each and every other industry: The affiliate program you select should align seamlessly with your product and targeted audience. One program that's immediately got my attention “Reditus”. I kindly would like to ask your opinions and views on this app, while most reviews return positive feedback, I would like to know from you in the industry using this program on a daily basis and would greatly appreciate your input. Nevertheless, I'm open to exploring other options you might recommend. Needless to repeat, this program has certainly piqued my interest. Avoiding Common Traps: This is organically what my next question is: what are the common traps to watch out for in affiliate programs and from the affiliates in the SaaS industry? (EG: Paying too much flat fees on top of regular commissions for maximum exposure. While flat fees can be justified, I would be grateful to hear from your experiences on that matter. Is there any other known slippery slope I should be aware of? Thank you in advance for sharing. Conclusion: In conclusion, navigating the SaaS affiliate marketing landscape, as well as any other industry requires a strategic approach. As we continue our journey in the SaaS affiliate marketing space, I most definitely remain open to getting any advice and learning. If you have any important insights to share, I would be pleased to read your comments. I'm eager to engage in discussions and exchange ideas with fellow professionals in this exciting industry. Thank you for reading my first post here. I look forward to our ongoing conversations in this dynamic environment. Stay tuned for more insights and updates. I wish you all a Happy, Healthy and Prosperous New Year 2024. Kindest regards, Jay Desmoort
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