MVP positioning
Richard Green
5 replies
I've built a simple tool as a MVP to test out an idea. It's an automated social media post creator which sends a weekly plan for Facebook, Instagram and Twitter content direct to the users inbox. The user inputs some criteria and AI does the rest.
I've a marketing plan in place using exposure on social media and targeting specific audiences, but I'm wondering if we should white label this and target specific industries too. I suspect this could be quite time consuming....anyone have any thoughts on this?
Replies
Richard Gao@richard_gao2
I think if it's an MVP, it's always better to start out with less
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@richard_gao2 I had thought that. my marketing head tells me multiple touch points but on the other hand I need to hold back until validated
For MVP, go with whatever users you can get as fast as possible.
For MVP better to try one audience rather than multiple audiences at the same time. You can always keep adding new audiences
To follow up on this, would you say Facebook Ads is a good place to begin with? I have a small ads budget to get attention. The tool is at www.inboxsocialmedia.com. I'd thought about LinkedIn but costs are very high on there.
I'm a marketer by trade so know how to market products and services but need to carefully manage expenditure. I'm planning on building an email list and send them an ebook we have put together on tips to use AI to create content..