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  2. Is offering a lifetime deal a common practice for product...

Is offering a lifetime deal a common practice for product launches? 🚀

Sophia Mitchell
6 replies
launching a product? If so, how many users do you typically limit it to (e.g., first 50, 100, or more)? Thanks so much in advance! 🚀

Replies

Zhiqi Shi
Launching soon!
There's no specific number, but it will be limited to very early users, as these users provide the most value to the product.
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Sophia Mitchell
@zhiqi_shi I agree, early users are really crucial as they can help in product development and provide valuable feedback
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Benjamin Thomas Clark
Lifetime deals are common for early adopters to get initial traction, but you'll want to limit it to build urgency. Aim to provide max value to those users so they become advocates and help with word-of-mouth growth 📈
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Sophia Mitchell
@benjaminthomasclark Thanks for the advice! I agree that it's important to limit the number of users to create urgency, while also ensuring a quality relationship with the early adopters. I plan to provide maximum value to these users, and I would also include UI A/B testing with some users at the beginning to gather feedback on specific features or design changes. 😊
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alan christoph
I highly recommend this SaaS pricing handbook by OpenView ventures. It's very comprehensive https://offers.openviewpartners.... Also it depends on the product. With the increasingly popular multi-agent AI nature that is shifting from license-based to outcome-based, we're seeing more and more pricing and packaging strategies that is based on the labour cost of the vertical (which means a lot higher than just a license).
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Sophia Mitchell
@alanchristophx Thank you for the OpenView recommendation, it looks like a great resource! Also, I agree that the packaging and pricing strategy should depend on the type of product. If the product uses AI and follows an outcome-based model, the price could be significantly higher than with traditional license-based models. It's important to adjust the strategy to the market and the value the product provides to users
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