I wondered why some brands have fiercely loyal customers while others struggle to connect.

Amit Arora
2 replies
When I googled this I found out that 76% of internet users are part of online communities. This means that if you’re running a business, having an active community is essential. It helps you engage with your customers, get real feedback, and ultimately boost your sales. Without a community, you could be missing out on some pretty awesome connections. I’m sharing what I’ve learned about building a community from my own experiences. 🎯 Defining your purpose is key. 🧐 Knowing what you want to achieve keeps everyone on the same page. 🌟 Make it welcoming. Everyone likes to feel included, so create a friendly environment where people feel comfortable sharing their thoughts. 🙌 And don’t forget to encourage engagement! Invite members to jump in and share their experiences. The more they engage, the stronger your community will be.

Replies

Gurkaran Singh
Having a strong community is like the secret sauce of brand loyalty—who knew people actually enjoy feeling included and valued? Oh, and by the way, just like Her Ideal Match helps men decode what women are looking for, understanding your community's desires can really skyrocket your engagement. Crazy idea, right? 😄
Emily Willis
Marlee
Marlee
Launching soon!
Great topic! Close to my heart also. I'm wondering, of those 76% what % use Reddit? I'd bet it's a pretty high %. So what insights do other brands/orgs/product hunters have about outreach within existing online communities such as Reddit vs creating your own niche brand community (& the cost of maintaining healthy engagement, producing content for it etc etc). I'd lean towards outreach & engagement within the communities where people are (unless you have large budgets to finance & maintain your own).