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  2. How to orient the design for big companies ?

How to orient the design for big companies ?

Alexandre Duffaut
5 replies
Does the product need to change when selling to big companies ? What design and UX can make the difference ?

Replies

Olga Pavlova
Textile
Textile
From our experience, big companies do not look at form. Only at function. The first function often is "Who recommends this?" And the second one: "How to send email?" Nothing else, including prices, is not being paid attention to monsters :)
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Alexandre Duffaut
Noota 3.0
@olgapavlova thanks for this ! What do you mean "how to send email ?"
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Olga Pavlova
Textile
Textile
@alexandre_duffaut They do not search your email. You have to place it right in the part of your site where they could feel as it is time to send email. Header, footer, 'Contacts', almost each paragraph, and so on. Do not underestimate the problem of email awareness :)
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Alexandre Duffaut
Noota 3.0
@prathamnandha Yes i see that, yet it feels like in big companies design is like less important
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