How do you start a community and where is the best platform to do it?
Jao Japitana
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Dzmitry Tsemirau@dzts
There cannot be a universal answer to your question. It all depends on your product and your target audience. For example, for B2B good options are LinkedIn and Twitter.
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OK, my two cents here; I believe we need to be a creator first and then the community. some people choose Instagram, while some people prefer the YouTube community section. Nowadays, creators add this as a value when they offer a product, like for this $, access to the community (mainly Slack or Discord)
It depends on your product or service.
I started with Meetup.com. I created a group, held free meetings at coffee shops and connected with lots of locals who became friends and advocates.
Newsletters worked for me to own my audience and not lose visibility to algorithms or new trendy platforms.
@derkolstad did you migrate/evolve from Meetup.com? I'd love to know what other platforms/apps you used for community building and the effort it took.
There are a lot of options! Maybe just try making communities on every social media platform there is?
Starting a community involves defining its purpose and target audience, selecting an appropriate platform (social media, online forums, specialized community Properties, chat apps, or your website), setting clear rules and guidelines, and actively promoting it. Encourage engagement, user-generated content, and feedback while ensuring a positive atmosphere through moderation. The choice of platform should align with your community's specific goals and your technical capabilities, with options ranging from broad social media to specialized community platforms. Start small and scale as your community grows.
@azura_bennett really interested which platforms you've anecdotally seen the most success on for B2B. I've seen communities scattered across various platforms/apps with some looking stagnate, I imagine keeping everything up to date can be challenging.
It's all about finding people with common passions or goals, offering them compelling content, and giving them a space to communicate freely. Discord is great for those instant, real-time chats, while Facebook Groups can suit broader communities.
When it comes to communities with a business edge, it's crucial to nail down exactly who you're speaking to - LinkedIn Groups for professional mingling.
Discord is the best
I did it on discord. And I write many social media contents to won people‘s attention.
@sylvia_sheng Oh, this is a great insight, I haven't signed up for discord yet, but let me try. Thanks!
What kind of community would you like to start, and why can't you join existing community?
@viktorbresan This is just a thought just in case you want you start something more on gathering people with the same point of views, like for example mental health. I know there are tons of communities out there, but there are some people who might be interested in putting up their own community that would have different set up or rules compared to other 😊 You can join existing communities, but let us not take away the opportunity for those who want to put up their own as well.
@jao_japitana In case you are looking for a community to have insights into their problems that you might address with your future product, it's always easier to use an existing one.
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