How do you keep users active and engaged after launching a new product?

Question

I’m beginning the process of launching a productivity platform on PH and I’m thinking about what happens after the initial excitement dies down.

I’d love to hear your thoughts on how to keep users coming back and staying engaged post-launch.

What strategies have you found effective for boosting post-launch conversion and building long-term loyalty? Any specific tactics or tools that have worked well for you?

1artifactware llc · Accepted Answer

Gamification of the product. Keep them engaged and coming back by giving them something in return for interacting with your products. Implement different levels for users. The ones that interact with it the most can get perks badges, etc

Answer

Feedback Loops:
Regularly solicit feedback through surveys or in-app prompts, showing users that their input matters.

Email Engagement:
Implement a strategic email campaign with tips, tutorials, and user success stories to keep users informed and motivated.

Answer

Make sure you have a well-documented support documentation. When a reached a roadblock, and can’t find an answer in 2-5 minutes, especially with a vitamine product, you will loose the customer. The first 5 minutes are the kost important one, doe they see the value of the product, does it solve their problem.

Reward customers for achievements (gamification), and ensure they are keep seeing the value for money.

Odette Celeste Montgomery · Answer

First impressions are key! Make sure your onboarding flow is smooth and value prop is clear from the start. Gamification with rewards/achievements can boost engagement. Solid docs are a must to avoid frustration. And don't forget to check in with users to keep showing them the value!

itrat batool · Answer

I think promo codes and follow up on their support messages works well for keeping them engaged

Natasha H · Answer

@1artifactware this is a great suggestion, thanks!

How do you keep users active and engaged after launching a new product?

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