How do you keep up with all the marketing lingo?

What do you do when you don't understand some marketing terms? When I started in marketing a few years ago I had no prior experience and no marketing studies, so I didn't understand CPM TOFU B2B CPA EMV performance funnel etc right away. At the beginning I actually kept a secret Google Doc where I listed all the words my colleagues used that I didn't know. I'd Google them and write down the descriptions...😅 With time it became much easier, and now I feel confident inferring what something means from the context. As the content manager for my company I also maintain a social media and influencer marketing glossary. Updating it every now and again helps me refresh my marketing vocab with new terms and acronyms that come out. I'm leaving a link here in case this resource can help any other people just starting out in marketing, or any marketers who might be dipping their toes into social/influencer marketing for the first time 🤗 Feedback always welcome! If you see a term you think should be included, let me know! https://blog.moonio.io/influencer-marketing-glossary