How can I spice up my SAAS onboarding email campaigns? Know of any websites with campaign examples ?

Brice Maurin
1 reply
Hey everyone 👋 We are growing a multichannel sales automation platform, and currently working on spicing up our onboarding email campaigns. I'm looking for inspirations 💡 We want to create a more engaging and personalized experiences for our users, so we plan to create onboarding campaigns per persona. Our goal is to strike a balance between providing useful information that helps people start with our product, while also giving a human touch to our communication. To achieve this, I'm trying to benchmark what other great SAAS has already done, but can't find any website that propose such thing. There are plenty of websites comparing onboarding UX, but none comparing their email campaigns. Do you know of any websites or resources that showcase great examples of onboarding campaigns? We'd love to see some real-world examples that we can learn from and draw inspiration from. Thank you in advance for your help!

Replies

Dale Castro
First, make sure the subject line is compelling and the content is personalized to the recipient. Use a friendly tone and keep the message concise and easy to read. Secondly, try including videos, images or GIFs to break up the text and make the email more engaging. Lastly, consider offering a special promotion or discount to encourage users to engage with your product. As for websites with campaign examples, I recommend checking out Really Good Emails, Mailchimp Inspiration, and Hubspot's Email Marketing Examples. These websites offer a variety of email templates and examples that you can use as inspiration for your own campaigns.