How are you using AI to personalize your marketing campaigns this year? 🤖✨
Janak Patel
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Sergey Koshevoy@koshevoysergey
Planyway
This year, we’re using AI to bring a higher level of personalization to our marketing campaigns in a few key ways:
-We use AI-powered tools to generate dynamic content, like personalized email subject lines and copy that adapt to each recipient’s preferences. This allows us to create multiple variations of campaigns at scale, ensuring that each message feels more personal and relevant.
-AI chatbots on our website provide personalized support, guiding users based on their questions and behavior. For new users, the chatbot helps with onboarding by suggesting the next steps based on their progress, giving each person a customized path to getting the most out of our product.
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