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  2. Have you ever tried acquisition with affiliate links?

Have you ever tried acquisition with affiliate links?

Daniel Engels
2 replies
Affiliate programs might be cumbersome to manage, but they bring a great deal of clients in B2C. I've also heard positive reviews on some self-service B2B niches. Have you ever tried affiliate marketing as an acquisition channel for your SaaS? What's your market and how did it go?

Replies

Kit Fach
I think affiliate programs are an amazing way to grow on a budget. But you have to really commit to your program. Offer attractive commissions, and provide a really good affiliate success kit. Flodesk the email marketing software did an amazing job with this and there's a great episode on the podcast bootstrap stories about them and how they did that. Tools-wise, there's a great new tool for setting up affiliate programs that work great for B2B called Reditus. There's also things like Tapfiliate.
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Fares
in my opinion it depends on the quality of the audience of the chosen acquisition channel, but sincerely I think it can be one of the best ways to make your product known and improve its growth. if you have tools to share with us it would be great
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