Great Product vs. Great Marketing: Which Matters More?
Baron Swartz
18 replies
Share your choice and reasons below.
Replies
Fraser B@fraser_b
Both in their own right. If you have long term goals then a great product will eventually market itself. If it has a short lifespan or you need to be quick to market then great marketing.
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Great marketing matters more because it can effectively communicate the value of a product, influencing customer perception and adoption.
@hakz Thanks for your input. Great marketing does play a key role in influencing customer perception and adoption. However, while marketing can attract customers initially, a great product is crucial for long-term success. If the product doesn't meet expectations, even the best marketing won't keep customers coming back. Both are important, but a great product ultimately sustains growth.
They both have equally important roles to play. Marketing brings the customers to your doorstep & product keeps them around. One without the other is bound to fail
@my3_murthy Totally agree! Marketing brings customers in, and a great product keeps them coming back. They’re both essential.
Honestly, both of them. You need a better product as well because that amplifies your marketing.
Both, but I'd rather have a good product with bad marketing than the opposite.
@baron_swartz it doesn't matter that everyone knows about your product if no one will use it.
If I have a good product, not only will people use it but also share :) free marketing
Launching soon!
In today's highly competitive market, having a great product is definitely important, but without effective marketing, how will potential customers know about it? It's like having a masterpiece painting hidden away in a basement - it may be amazing, but if no one sees it, what's the point? So, I believe that a great marketing strategy can make all the difference in the success of a product. It's all about creating awareness, building interest, and ultimately driving sales. Marketing is the vehicle that can take your great product to new heights.
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Great marketing makes a product known, but a great product ensures it stays loved.
Although both matters, but an average product with great marketing can still grow but a great product without marketing can not survive. At least this is what I have learned over years.
@siri_nana Thanks for sharing your experience. It's true that great marketing can boost an average product, but in today's competitive market, a great product can benefit from organic growth through word-of-mouth and reviews. Ideally, combining both great marketing and a great product leads to the best results.
They complement each other, you need great marketing to get people at your door, but if your product is bad no one will use it again.
Launching soon!
Both great products and great marketing are crucial for success; they complement each other. A great product ensures customer satisfaction and retention, while great marketing attracts and engages potential customers. Without effective marketing, even the best product may go unnoticed; without a great product, marketing efforts can lead to short-lived success. The true power lies in the synergy between the two.