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  2. Freemium vs free trial: Where do you stand?

Freemium vs free trial: Where do you stand?

Mehran Najafi
10 replies
I might have my own opinion made up on this matter but very curious to learn what you do you think? and why?

Replies

Mohamed Zakarya
Freemium. You need to make the user engaged with your service. If you provide free trials then you the user might just stop using your service after the trial ends
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Chris Sarca
We went with Freemium + a 14-day Free Trial. Why Freemium? We wanted a basic but still powerful version of each app our suite offers to be Free for all, thus covering all the needs of hobbyists, students, and teachers, without the need for an account. For professionals who want to try the Pro version, which includes better tools and a faster workflow appropriate to their level, a 14-day trial is there to grab. Combining these 2, everyone wins, of course, people will always want awesome tools and features for free, but sometimes it's better not to try to please everyone. Which one is for you, really depends on what kind of product you have.
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Mehran Najafi
@chris_sarca love this so a hybrid of sorts. how is it working out for you guys?
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Tornike Phkhovelishvili
I am not experienced with SaaS, so not gonna answer my view on that, but I was curating a lot of resources on SaaS and will share few here. Hope it helps: 1. Pricing low-touch SaaS by stripe - https://knowledgehunt.co/resourc... 2. Usage-Based Pricing: The Next Era of SaaS? - https://knowledgehunt.co/resourc... 3. The 80-20 Rule of Launching a SaaS Product - https://knowledgehunt.co/resourc... 4. Software Industry Traffic Benchmarks - https://knowledgehunt.co/resourc... In case you are interested to look further, check the Knowledghunt.co website; Use 'Sub category' SaaS filter to find relevant resource for SaaS.
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Zee A
Freemium! Free trials end too quick without giving the opportunity to learn more about the tools. It is also less pressure to pay. As a customer I'd be more inclined to upgrade from a freemium model once I know the tool well.
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