For a B2B SaaS : Freemium or Free Trial ?
Toni
2 replies
What are the pros & Cons of Free Trial vs Freemium ?
What's the best strategy for B2B SaaS ?
Replies
Veer Abheek Singh Manhas@veermanhas
Pixie for Webflow
I think it is levered based on a few things:
- Audience
- Product Usage - How the product functions.
- How big is the ask to add a credit card? How much would you charge after the trial?
- Would freemium be a good hook for the long term? They signed up and will upgrade when the time is right vs Free Trial - only take it when it is necessary to try.
In the end, I don't thing there is a best strategy, it is the customer and the solution you are providing. What gives the most value to the customer and you?
For my product, we did create a hybrid of freemium and free trial where their first optimization would be free - trypixie.io but it wasn't a good decision, it meant some of our would-be customers were not gonna pay and we would. Giving a few images didn't make sense - our product functions in a way that we can't optimize 5 images in a CMS, and the results can't be felt.
Would love your view on how Pixie could have a Freemium or Free Trial.
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@veermanhas Thanks a lot for your insights and feedback from your experience with Pixie. I'll take a loot at it and give you my feedback too.
thanks a lot