Does Product Hunt drive traffic even after launch day?
Nathan Geckler
4 replies
Was curious if any of you experienced traffic coming from Product Hunt, even weeks after launch?
Replies
Simona O'Neill@simona_o_neill3
Yes! But it depends I guess. Depends on how popular the makers are on this platform. Depends on how good the product is and how well it did during the launch as well. The more publicity it got initially the more chance there is that traffic will continue to.
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Launching soon!
I would simply look at it as a marketing push and a 1 off campaign - Great place for your product to live but you shouldn't see this as a constant flow of traffic to your product.
It definitely still drives some traffic after launch day, especially if it's a really popular or viral product. I usually see a spike on launch day and then it tapers off but there's still a steady stream of referral traffic from Producthunt for a while, assuming people are still actively discussing and upvoting the product there. Making the homepage or trending also gives you more longevity. So yeah, launch day is huge but it's not just a one-and-done thing, there's usually a long tail of traffic too.
Yeah, I've seen Product Hunt traffic continue for popular products, especially if the makers stay engaged on the platform. The initial launch buzz matters a lot - solid upvotes and comments can keep bringing curious visitors to check it out. Helps if the product itself is super useful and memorable too. But overall PH can definitely send long-tail traffic, not just a 1-day spike, if you play your cards right!