🗓️ Do you use festive days in your marketing? + What holidays wait for us until the end of the year
Business Marketing with Nika
26 replies
September is usually the month when all the hustle for marketers begins so they are stressed 4X more than ever. 😀
📣 But you can prepare campaigns for your business,
🏷️ add discounts %,
🥰 or build awareness around some popular day so people feel engaged.
👇 You have still time to react to these: 👇
"Regular" holidays:
October 31 – Halloween
November 1 – All Saints' Day
November 2 – All Souls' Day
November 28 – Thanksgiving (USA)
December 6 – St. Nicholas Day
December 25 – Christmas Day
December 26 – Boxing Day
December 31 – New Year's Eve
International days relevant if you run digital business/SaaS:
October 2024 – Cybersecurity Awareness Month (all of October)
October 3 – International Techies Day
October 24 – World Development Information Day
October 29 – World Internet Day
November 8 – National STEM/STEAM Day (USA)
November 14 – World Usability Day
November 29 – Black Friday
November 30 – Small Business Saturday
November 30 – Computer Security Day
December 2 – Cyber Monday
December 9 – Green Monday
December 16 – Free Shipping Day
Other days you can be creative with:
October 1 – International Coffee Day
October 4 – World Smile Day (celebrated on the first Fri in October)
October 10 – World Mental Health Day
October 16 – Boss's Day
🤔 So... are you about to use some of these? What do you prepare for them?
Replies
Fabian Maume@fabian_maume
Warmup Inbox
I'm using Black Friday for all my SaaS customers.
I also do a back-to-school campaign in September for some. That could be a good addition to your list.
St Valentin can be used sometimes but you need to be really creative with it.
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This is an amazing list, Nika! I was actually researching it the other day. It can be very useful.
@busmark_w_nika You definitely should but keep it niche. Reach out if you need help :)
Thanks for the list! All these...and a little few more... as well 🤗
Welcome to India... the land of festivals 💃
@busmark_w_nika The range is wide... can go between... 300 - 1000+ (Excluding kids from new born - 15 years old, let's say)😂
Our “more intimate” weddings might have 100–200 guests. We people share big love... 💝
@busmark_w_nika 😂 Just to clarifiy...
"India is expected to spend Rs 4.25 lakh crore on approximately 35 lakh weddings planned from November to mid-December, according to a PL Capital-Prabhudas Lilladher report."
@busmark_w_nika And also, much greater expenses too 💸
@busmark_w_nika 😄 Indians love to celebrate 💃
Wow! That's a lot of holidays. Thanks for sharing—I didn’t know about some of these. I’m from India, so I look forward to Navratri and Diwali, which are celebrated with a lot of excitement. Many people do product marketing during these festivals too. Apart from that, New Year and Christmas are also on my list! :)))
@busmark_w_nika Navratri is a nine-day Hindu festival celebrating the triumph of good over evil. It honors Goddess Durga and her nine forms. During this time, people fast, pray, dance (Garba and Dandiya), and celebrate with family and friends. It’s all about joy, devotion, and positive energy!
Surprised to see Green Monday on this list!
I got stressed reading that 😭
@busmark_w_nika im getting ready for Christmas 😊
@busmark_w_nika waiting for discounts first 😭
Definitely can be overwhelming with so many options. I usually just focus on Black Friday/Cyber Monday. I strategize a few months in advance to give ample time for preparations.
@busmark_w_nika You're smart for that!
Def use festive days to boost engagement! 🎉 End of year holidays coming up: 🎃 Halloween, 🦃 Thanksgiving, 🕎 Hanukkah, 🎄 Christmas, 🎊 New Year's. Great times to run promos, giveaways, holiday-themed content. Ppl are in festive 🛍 shopping mode. Tap into that! 📈
I usually prepare some special posts/discounts only on the major holidays. I think the most important ones for business are Black Friday and Christmas. Actually this year we are planning to donate to an animal shelter for Christmas as a company to try and inspire other to do something nice during the holidays!
@busmark_w_nika Thank you Nika! Actually some members of my team are already involved with local animal shelters and they are going to help me distribute the donation!
Launching soon!
Absolutely, we incorporate festive days into our marketing to connect with our audience. Upcoming holidays include Halloween, Thanksgiving, Christmas, and New Year's Eve.
At InterWiz, we use themed promotions and engaging content during these times to enhance customer engagement and brand resonance.
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Will keep this in mind, this would be perfect for our upcoming pre-launch! Thank you Nika!
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Wow!!! These are all amazing! Thanks for sharing this dates with us. 🤗
I was searching for these manually and was very hectic for me to check one by one. You said very well September is a month when all the stress becomes double and its not always go easy on me. I've to struggle more .
Anyway Thanks for the list Nika!
Hi how are you doing!!