Do you think videos or images perform better on social media?

Question

AnnaHo · Accepted Answer

Videos typically perform better on social media due to their engaging and dynamic nature, which captures attention more effectively than static images.

Pierre-Yves Dubreucq · Answer

I think it depends on the social networks and if you’re in B2B or B2C environment

Answer

Video Content Advantages:

Provides immersive experience with longer average watch time
Delivers richer information and emotions through combined audio-visual elements
More likely to generate user engagement and shares
Often prioritized by social media algorithms
Particularly effective for tutorials, product demos and storytelling

Answer

Videos definitely perform better on social to boost engagement. Shorter form video content is 🔥 these days on IG, TikTok, YouTube Shorts etc. Mix it up with eye-catching images too for the best reach. 📈

Naomi Febriska Yuberthina Tahapary · Answer

i think about the performance of videos or images in social media equally good for raising performance. So anywhere we can try to keep it visible to all audiences with the skills we can build

Ryan Chen · Answer

It really depends on the platform, right? Each platform’s audience has different preferences. For example, images tend to work better on LinkedIn, and memes resonate more on Reddit.

Do you think videos or images perform better on social media?

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