Do you see more “weird marketing” in advertisements, now that AI has come on the scene?

Question

With the rise of AI tools, me and my team are weirded by a potential surge in "senseless" marketing. I worry that AI-generated ads might lack the human touch, leading to generic and impersonal campaigns.
Do you think that AI makes advertisements generic and spammy?

Feliciana · Accepted Answer

Yeah, ads made with AIGC really bring some fresh ideas.

Sergey Gorlov · Answer

@maxwellbennettcrawford yeah me too! also interested to see what it does in other creative industries!

Roman Daud · Answer

AI is a tool and only humans can decide whether to benefit or harm them

Sergey Gorlov · Answer

@feliciana_liu agree

Alexander Rekhviashvili · Answer

That’s a valid concern! AI can certainly churn out a lot of content quickly, but the magic happens when it’s guided by a strong creative vision. The human touch is still essential to add nuance, emotion, and authenticity. AI is a tool, not a replacement—it’s up to marketers to use it wisely!

Answer

I completely understand the concern! AI can certainly churn out content quickly, but there's a risk that it could result in generic, cookie-cutter ads. The key, though, is using AI as a tool to enhance creativity, not replace the human touch. When combined with a strong strategy and unique insights, AI can amplify personalization and relevance — it’s all about finding that balance. What do you think — can AI be a tool for better creativity, or is the human element essential for truly impactful ads?

Maxwell Bennett Crawford · Answer

Yeah, I've noticed some pretty unconventional and thought-provoking ads generated by AI lately. It's like AI is pushing the boundaries of creativity and bringing a fresh perspective to marketing. Curious to see how AI will continue to shape the advertising landscape!

Do you see more “weird marketing” in advertisements, now that AI has come on the scene?

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