Do you have any advice for an introverted CEO who has to find their first client?
Claire Martin
5 replies
I find it so intimidating, even though I had a brilliant career at a young age in politics. Shifting to entrepreneurship, I am really stepping out of my comfort zone. Have you experienced something like that?
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Simon🍋@simonas_kauzonas
Launching soon!
Post your product on Reddit, you can get some clients from there! Some guy curated a list of subreddits where you can post, I most recommend /r/sideproject.
The list is here: https://www.reddit.com/r/SidePro...
Check out what people are posting and try to do the same. And it's Reddit, you don't need to show your real name :)
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Introverted or not, as a CEO you'll need to put yourself out there to find clients! Some low-pressure ways to do it: 1) Get intros from friends/colleagues to potential clients - less intimidating than cold outreach. 2) Post about your product/service on relevant social media, online communities, etc. - focus on the value prop and let clients come to you. 3) Create helpful content (blogs, videos, etc) to attract inbound leads. The key is finding ways to connect that feel authentic to you. You got this!
Join relevant online communities where your target customers hang out, like forums, Reddit, Facebook groups, etc. Engage authentically, build relationships, and offer value. When the time is right, mention what you're working on. People are often happy to support solopreneurs they've gotten to know. You can do this in an introverted way without being salesy. Focus on being helpful first and opportunities tend to arise naturally over time. Best of luck!