DeFi frenzy cools down? How will DeFi Protocols grow now?

The concept of product-market fit does exist in Web3 right now. The recent boom in user activity has largely been fueled by unsustainably high yields and skyrocketing token prices. After the cooling down of this frenzy, Web3 companies need to focus on creating real value for their users, and that means they need to understand the on-chain user behavior. All the analytics platforms largely focus on analyzing projects from the point of view of an investor. None of them focuses on the on-chain behavior of wallet addresses, and dApps need a platform that does this for them. Thoughts?