Best strategies for Black Friday?
Selin Cakir
1 reply
Black Friday has already come, and I've just published an article on effective Black Friday Google Ads strategies. After researching numerous resources, I share in this article the tactics that resulted in a remarkable 500x ROAS for me during Black Friday. 🔥💰 Here's a last-minute Black Friday resource, and I'm curious about your key tactics for Black Friday campaigns. What strategies have worked best for you?
https://adsby.co/blog/google-ads-best-practices-for-black-friday/?utm_source=producthunt&utm_medium=diss&utm_campaign=blackfriday
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Berkay Yavuz@sberkay
Adsby
@selincakir Fantastic article and insights on Black Friday strategies! I completely agree with the emphasis on researching and analyzing different tactics. Based on my experience, allocating about 60%-70% of the budget towards remarketing efforts can indeed be highly effective, especially during the high competition period of Black Friday. Remarketing allows for targeting users who have already shown interest, which often results in higher conversion rates. The remaining budget can then be strategically used for new user acquisition, balancing the approach. This blend has consistently yielded high ROI for my campaigns as well. It's great to exchange these tactics and see what's working for others in the field. Looking forward to implementing some of your tips this Black Friday!
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