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    Best lead generation channels for B2B SaaS

    Jerryton
    1 reply
    Improve your blog posts and landing pages to attract more leads. Use Google Ads, Bing Ads, and LinkedIn Ads to reach your target audience. Build credibility with reviews on G2 and Capterra. Increase your traffic and leads with platforms like AppSumo and Product Hunt. Partner with other companies to share audiences. Cold emails can generate leads if done right. Am I missing anything?

    Replies

    Doğa Armangil
    You haven't mentioned cold phone calls, maybe that will work. I'll note here that sales is not only about the sales process itself, but also about the quality of what you are selling. So the question is, what features your product should have in order to successfully compete in the marketplace. I've seen that you have sprinkled AI on your product, but you have several entrenched competitors, won't they do the same? One way to differentiate your product would be this: I've noticed that you don't have an integration story to tell to Swatle buyers. Your competitors only have REST APIs for now, so if you can offer 10x easier integration capabilities than REST, this may make a difference. I would suggest here to take look at Qworum.net, whose API technology enables 10x easier integrations, interactivity and composability. With the promo code in my profile you get 4 months free (yes, Qworum is a paid service). Qworum APIs are perfect for providing user dialogs and visual information such as dashboards and charts, and you only need HTML/JavaScript/CSS to implement a Qworum API. My 2 cents.
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