Are you noticing a decline in LinkedIn engagement across your network, or is it just me?

Shivi Jalota
16 replies

Replies

Dzmitry Tsemirau
I haven’t noticed any changes.
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Ritesh Jha
I haven't noticed yet, but I am pretty sure that it may happen soon. LinkedIn will soon become Instagram; now, it has a short-form video feature as well. People are just going mad about personal brands (Well, I am not against it), but it kills the entire meaning of LinkedIn.
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Shivi Jalota
@actually_ritesh You are right ! People are posting anything and everything :)
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Azza Shahid
Not noticed any change
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Liam Xavier Callahan
Yeah I've definitely noticed a decline in engagement and reach on LinkedIn lately, both on my own posts and others across my network. Not sure if it's the algorithm changes or just a general trend. Would be curious to hear if others are experiencing the same. Let me know what you all think!
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Shivi Jalota
@liamxaviercallahan Hey i think it's the new algo change - they are apparently more focused on videos
Emily Thompson
Hmm, I've noticed some decline in engagement and reach lately too, especially on posts from business pages. Seems organic reach is dropping. Anyone else seeing the same trend or using any strategies to boost engagement?
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Shivi Jalota
@emilythompson I have been posting quite consistently and one thing that works is to make sure to train your audience with the type of content you are posting.
Michael Bennett
I haven't noticed any major changes in my LinkedIn engagement lately. But I'd suggest looking at your analytics data to see if there are any measurable declines in post impressions, interactions, profile views etc over time. Also worth comparing your engagement rates to LinkedIn benchmarks for your industry. Let me know if you discover any interesting insights!
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Shivi Jalota
@michaelbennett Hey i did! - They are apparently changing the algorithm quite frequently
Pablo Ani
Yes, my engagement has also decreased. It might be helpful to analyze what content works best
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Shivi Jalota
@pablo_ani Been doing that lately :)