Are you focused on PLG or SLG?

PLG This approach emphasizes the product itself as the main driver of growth

Focus on PLG first to rapidly get users and feedback. SLG can accelerate growth once you have product-market fit and predictable ROI for customers. But early on, nothing trumps great PLG for most products.

I focused on PLG

I start with PLG, and we'll see how it goes from there.

We started with SLG and moved to PLG once we use AI to change our product. But we will continue to do some SLG for the enterprise customers and use PLG as lead gen.

I tried to focus on SLG

I’m more into PLG because I love when a product sells itself. Letting users discover the value on their own just feels natural.

SLG seems more strategic, but I prefer PLG. It feels less pushy and more about building a genuine connection with the user.

We're PLG all the way! Our new AI-powered analytics platform is designed to be easily adopted by product teams without hand-holding from sales. The value prop speaks for itself and the onboarding is so slick, sales isn't needed to push it. Curious to hear other's PLG strategies for technical products though!

Focusing on the self-serve PLG model for initial traction and then layering on sales later for expansion revenue within key accounts. Curious what others are doing - PLG only or hybrid PLG/SLG approach?