Are there any best practices for encouraging clients to leave feedback on G2 and Product Hunt?
Anson Leung
11 replies
The team has been struggling to encourage clients to leave feedback on these platforms. Can you provide any tips or share your strategy for encouraging them to leave comments?
Replies
Relja Denic@relja_denic
Give them an incentive. On calls, you can also mention it. Approach people who generally tell you that you're awesome and ask them to leave a review.
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incentive and always incentive :>
@michael_guan1 this is the way. Without some sort of incentive they have little reason to go leave reviews.
@michael_guan1 @brendanciccone I'm not sure if incentives are always the best approach. Sometimes, we end up attracting deal hunters who don't have much to contribute in the review process. On the other hand, there are clients who may not be interested in our incentives at all, especially if they are already in a C-level position within their organization.
Any other good tips?
@anson_leung I'll expand on my original comment, as I know it wasn't the most insightful.
I think an incentive is needed because oftentimes most people aren't motivated enough to leave reviews. If you present an incentive at the right time within your product, it should drive more of them.
For example, if you know most customers are happy with your product after completing X, offer them something as a reward for leaving a review. Sometimes these are guaranteed, other times they are more of a sweepstakes. If you don't want to use any actual rewards, at least prompt them and link them directly to where they need to go.
Of course, there are outliers like people in executive teams that may not spend their time, but if the goal is simply more G2 and PH reviews, that shouldn't matter as much.
Offer them a free service. They'll like it.
You can provide some points
give them membership as gift if they leave some feedback
I have read a bunch of articles about this, here are a couple of things other people have done with some success:
1. Add product hunt badge to all your socials and actively post about your upcoming launch during the month between you posting it and the day of the launch
2. Setup an email system to mail your users:
- 30 days before launch:
Ask them to make an account on PH at this point (explain how big of a deal product hunt launch is). This will mean their interaction will be weighted higher by the PH algorithm
- 7 days before launch:
email and try to encourage them to do some activity on the account, again, having a previously active account will weight them higher on the PH algorithm
- launch day:
email them and request specifically that they post a comment (you can even suggest something they can comment on, and have a prepared response)
@william_mathews1 This is helpful, thank you. We are also launching Narrato's AI Content Genie soon! Here's our launch page - https://www.producthunt.com/prod... . Fingers crossed!
Attach a reward to it.