A lot of marketing is understanding your customer. What three traits define your customer?

Here's a thinking exercise for all founders. Understanding your ideal customer profile is 40% of the marketing. Reply and let's continue the brainstorming. What are the three traits that define your ideal customer. Here's mine: 1. Prosumer - someone who is trying to build a company or be a creator. 2. Motivated - is looking to take action today. 3. Income - makes atleast 5000$/mo Share yours, don't shy.