How we got 500+ beta users with 1 tweet?

The tweet that led ZenInbox.com to have 500+ beta users: https://twitter.com/abhineetsays/status/1302984945476890627 4 reasons why the tweet worked so well: - Our video caught everyone's eyes with people asking us how we made it. If you go check it out, you'd see it covers everything about the product from why, what, how - Clear, short pitch "We are building a better inbox for reading newsletters" in the first tweet with more explanation (with features) on the second tweet - Call to action "If you ♥️ reading newsletters, subscribe → http://zeninbox.com" in the first tweet. Asking people explicitly to subscribe helps. - Encouraging people to RT and show support, and asking them to tag friends who love reading newsletters (our core audience) Here is a breakdown of the tweet performance: - 181 likes - 74 RTs - 31 comments - 23 Quote tweets - 35K + impressions - 9100+ media views - 3400+ total engagements - 580 beta subscribers 🙌🏽