7 days or a 14 days Trial?🧐
Prem Saini
35 replies
Recently, I changed Zixflow's free trial from 14 days to 7. I noticed most potential customers make their decisions within a week.
What's your opinion on this? Help me out :)
Replies
Demetre Mildiani@demetre_mildiani1
I think 14 days gives more people confidence to try the product
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14 days is better I feel, but unlimited access to the tool
Launching soon!
I'd agree with you here... and disagree
It totally depends on the product and what it offers. If the offering is too vast or is multifaceted, 14 days is good enough to explore it and get a hang of it.
If it is driven towards a niche and has specific functionalities, capabilities, etc. I believe a week should be enough.
In a nutshell, you want your users to use and explore your product, and is also on the burner of running out, which will help them make a purchasing decision.
Now, to charge the user, you can leave some functionalities, etc. locked with just a teeny weeny bit preview to showcase your product's true capabilities and potential.
Some will disagree and say that all the features should be available during the free trial. I'd say, if I see it all, there's a chance that your product might not live up to the hype (according to the user).
Thus, best showcase and tease, let em' buy and decide further. It's about getting them on board first, right?
Cause, retention is a different game...
Debate the ideal trial period for new users.
Both have their advantages, but a 7-day trial can create a sense of urgency. We just launched our product today and offer a 7-day free trial! Follow us and give it a try.
I prefer 7 day trial
@vhim_jana Any reason why?
I agree with 14 day trial
@jeanette_walls Any particular reason why?
Personally, I usually prefer a 7-day trial. It gives me enough time to get a good feel for the product without feeling too committed. However, I can understand the appeal of a 14-day trial for more complex product
@david_muray True, personally I also think a 7-day trial is often sufficient because it allows users to quickly evaluate core features, user interface.
14 day trial is best
@ethan_samul Any reason why?
I think a 14-day trial is more beneficial as it gives users ample time to explore the product's features and truly see its value. However, if your product is straightforward, a 7-day trial could suffice.
7 days trial is best
@christan_ros Any particular reason why?
7 day trial is best for user
14 day trial is best for anything
@josephine_roux Okay.. and why is that?
A 7-day or 14-day trial is a great way to experience the full potential of [product/service]. It allows you to explore all features without commitment, ensuring it's the perfect fit for your needs. It's a win-win for both consumers and providers! 🌟🔍
@gaspard_dupuich What would you prefer? 7 day or 4 day trial?
Really depends on the product Prem. For some products 7 days is better and for some 14 days. Its important to understand the user journey in the product and see for how many days a user will need to really experience the core feature of the product.
Why I say it depends is because some product also require collaboration and sometimes for them 7 days trial is too less to really explore together.
I think a 14-day trial would be more beneficial as it gives users ample time to explore all features and make an informed decision. A longer trial period often leads to higher conversion rates.
Launching soon!
It depends on your time to value. If your product is simple and really easy to understand and derives value from shorter forms, 3d/7d is better. If it takes more time to set up & generate value - longer ones are better.