7 Copywriting Frameworks. Ditch using those templates!

Copywriting templates are B.S. They are rigid and don’t provide room for creativity Instead… Learn frameworks Frameworks guides sequencing and flows. Here are 7 Copywriting Frameworks - 1. AIDA Attention: example hook of this post: templates are BS Interest: For example, templates are rigid. Desire: to learn frameworks Action: read the whole post 2. PASTOR Problem: templates are BS Amplify: because they are rigid and not creative Solution: learn frameworks aka loose rules Testimonial: proof — examples in this post Offer: learn about 7 frameworks Response: read the whole post 3. 4 P’s Promise: bold claim aka templates are BS Picture: future pacing aka imagine if you could write 6-figure copy Proof: testimonials Push: reason to start right now 4. PRUNE Point: bold claim aka templates are BS Reason: because templates take creativity out of the eqn Unveil: proof aka templates gives you exact wordings Nail: use analogies to make your point Exit: Call to action 5. SLAP Stop: bold claim or the pressing problem Look: the solution Act: why they should take action right now Purchase: call to action 6. So what Introduce a problem. Explain the consequences of not solving the problem Finally, show them the solution. 7. PAPA Problem: introduce a problem Advantages: show the advantages of solving it Proof: testimonial Action: call to action BONUS: Storytelling framework Star-Story-Solution Star: introduce the main character of your story. Story: tell a compelling story to keep the reader hooked. Solution: an explanation of how star solved the story.