Subscribe
Sign in
  1. Discussions
  2. What is your buyer persona?

What is your buyer persona?

Valerie Fenske
1 reply
Our team has been focusing on defining the buyer persona, and we came up with 2 personas actually. Well that's because our product is a complex one, and can be used by various teams. How about your product? Does it have one buyer persona or multiple?

Replies

Rahul Arora
A product should be focused on very narrowed down definition of a buyer persona in the initial stages. Like A programmer who is taking a tech interview remotely can use intervue.io Later can be converted to A person who is taking a tech interview remotely can use intervue.io Later can be converted to A person who is taking a tech interview can use intervue.io and so on.... Other use cases can only come after the product is developed and already addressing 100's of customers seamlessly.
Share