3 simple email flows that will boost conversions.
Jordan Ostrikoff
0 replies
If I was launching a new product here's the exact email marketing sequence I would set up on day one. If you know you need email marketing but you don't know where to start with these simple flows.
Without hiring someone someone. You can set this up for close to $0. Anyone can have these flows up and running within a couple of hours and start seeing results.
5 email onboarding sequence.
Goal: Turn free trial users into paying customers
emails:
- Email 1: welcome (thank you and relevant brand info)
- Email 2: How to use the product (how to get the most out of the free trial or free version)
- Email 3: educational 1 ( how to get the most out of cool feature A)
- Email 4: educational 2 ( how to get the most out of cool feature b)
- Email 5: trial expiring
post-sale flow
Goal: Customer success.
- Email 1: Double-check if they started using a key feature
- Email 2: Educate on advanced features
- Email 3: Social proof- product tips, case studies, reviews.
- Email 4: ask for feedback.
transactional flows:
Goal: keep customers informed about their payments.
- Email 1- upcoming payment reminder.
- Email 2- failed payment notification.
These simple email flows are low-hanging fruit for boosting your monthly revenue. Within a couple of hours, anyone can have an email ecosystem that increases revenue. And also increases customer success and retention.
Are you doing email marketing with your products? what have the results been?
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