3/5 SEO experts prefer AI-generated titles over human-written ones

Apostolos Dedeloudis
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Yesterday, I decided to run a study, to find whether Ai-generated titles are better than the actual titles of 10 random published blog posts. Since I couldn’t change the titles of articles I didn’t own, to see how they perform, I decided to generate titles for the same article, and ask SEO experts about it. I gathered a list of articles that ranked high for a keyword I search for in a random niche, and then I generated a title using my software Enwrite, to see how they compare. Currently, I only have some preliminary results, but they are very interesting: 2 people preferred the AI-generated title for 7/10 titles 1 person preferred the AI-generated title for 6/10 titles 1 person preferred the AI-generated title for 5/10 titles 1 person preferred the AI-generated title for 3/10 titles Average score: 6/10 But, what’s more interesting are the response breakdown: Question 1: 3/5 people preferred the AI-generated response Question 2: 3/5 people preferred the AI-generated response Question 3: 0/5 people preferred the AI-generated response Question 4: 1/5 people preferred the AI-generated response Question 5: 2/5 people preferred the AI-generated response Question 6: 5/5 people preferred the AI-generated response Question 7: 4/5 people preferred the AI-generated response Question 8: 4/5 people preferred the AI-generated response Question 9: 2/5 people preferred the AI-generated response Question 10: 4/5 people preferred the AI-generated response It is important to note that questions 3 and 4 were subjectively bad generations, and if I was an actual blogger, I would have never used them, but I had to include them in the test for objectivity reasons. I will be releasing results as more entries come in. Stay tuned! We are still looking for participants in the study who work in SEO - so if you are interested, please visit https://www.enwrite.co/study.

Replies

Evan Lewis
Very interesting study, took the survey myself and I preferred AI titles 5/10 times.