Stanley Igboanugo

What do you mean by mainstream platforms? This would strongly depend on the product niche, I believe. So is this a general question for all entrepreneurs in all niches or just for a specific niche?

If you have a competitor with a strong community, a quick tactic would be a comprehensive analysis of their community, followers, growth strategies, content direction and messaging, and other perks like freebies, etc. If possible, interact with their current community members to see if WHY they joined, HOW often they interact with others, and HOW often they are active on platforms (if it is...

Mobile all the time.

Referrals and recommendations can also come from non-customers as well. I think that any business that sells to your target market can also be a source of referrals. Contacting the owners of such businesses and building healthy relationships with them can produce good referrals down the line. There are instances where a law firm refers their "favorite" landscaper to their client.

Here's my 2 cents on this: 1. Do a social media partnership with the founders or business representatives of any business (complementary businesses or not) that serves your customer base. Have them cross-post your brand to their audience and do the same with theirs. Brands or Founders with 500 followers (with good engagement...) is a good start. 2. Create posts centered around your audience...

Please share a Coming Soon link